Sales Force Automation
Field-force management, retail audits, merchandising and dealer-loyalty execution, tracked end to end on our SFA platform.
Transform your retail execution.
Full-funnel field execution
From hiring the field team to measuring in-store impact.
Real-time reporting
Retail audits and merchandising compliance visible as they happen.
Proven at scale
16,000+ field associates managed across national campaigns.
Built for the Field.
- Field force management: Route planning, geo-tagged attendance and productivity tracking.
- Retail audits: Store-level compliance, planogram and stock audits captured on mobile.
- Merchandising: Visual merchandising execution across modern and general trade.
- Promotional activities: BTL activation — sampling, kiosks and in-store promotions.
- Dealer loyalty programmes: Points-based schemes that drive secondary sales.
- Retail acquisition & market research: New outlet onboarding and field-based primary research.
Industries we serve with this
Talk to a specialist
Get a tailored proposal within 48 hours, including pricing and a rollout timeline.
Request a proposalOur process
Plan
Define coverage universe and KPIs.
Deploy
Mobilise field teams by territory.
Execute
Run audits, merchandising and activations.
Capture
Log data via the mobile SFA app.
Report
Dashboards for coverage, compliance and ROI.
Frequently Asked Questions
What does the SFA app capture?
Geo-tagged visits, retail audit checklists, order booking, merchandising photos and dealer scheme redemptions.
Can you run a national promotional activation?
Yes, we've staffed and measured BTL activations across hundreds of markets simultaneously.
Do you offer dealer loyalty programme management?
Yes, including scheme design, points administration and redemption tracking.
Optimize your field force today.
Schedule a demo of our SFA platform and see the difference real-time visibility makes.